Juniper Research acknowledges Experian’s pedigree in the digital identity industry and gives high marks for strength of product Experian has been selected as one of the leaders in the current digital identity landscape in Juniper Research’s Digital Identity: Technology Evolution, Regulatory Landscape & Forecasts 2020-2025 report. The report discusses new approaches in the identity space and highlights best practice recommendations for deployment in the rapidly growing market. “With the rise in digital transactions…

New cookieless ID powers relevant & responsible omnichannel advertising, while empowering consumers with a universal and persistent opt-out across every digital touchpoint, browser & device Lotame, the leading global provider of data enrichment solutions to drive customer insights and turn personas into addressable advertising, announced the launch of Lotame Panorama ID, the first global, people-based identity solution for a cookieless open web. Powered by Lotame’s patented graphing technology, its identity…

Global customer intelligence platform Zeotap has announced that ID+, its universal marketing identity solution launched in July 2020, is now available as a module of Prebid, the most widely used header bidding platform for publishers. Launched in 2015, the Prebid project is led by a neutral industry organization that makes header bidding easier for publishers by bringing conformity and simplicity to the process. The inclusion of ID+ in Prebid’s User ID module ensures ID+ can be transacted across the ecosystem. In just…

Trusted integrations from industry-leading third-party solutions extend Auth0's functionality to solve increasingly complex identity needs Auth0, the identity platform for application teams, announced the launch of Auth0 Marketplace, a trusted partner integrations catalog that enables customers to quickly extend the core functionality of the Auth0 platform and use it as an identity solutions hub for their specific needs. Auth0 Marketplace, with its ever-growing breadth of verified partner integrations, provides customers…

More than 75 Global Publishers Have Already Signed on to the Company’s Identity Hub Premium digital technology company PubMatic announced that its Identity Hub is the first globally scaled identity and header bidding solution and the market standard for publishers looking to seamlessly manage multiple identity partners and maximize revenue. Identity Hub now supports 10 identity partners, and a new server-to-server integration with OpenWrap header bidding provides streamlined wrapper and identity capabilities. Built on…

Significant platform advancements give organizations the tools needed to provide secure, friction-free digital experiences and accelerate digital transformation ForgeRock, the leading provider in digital identity, announced major updates across its ForgeRock Identity Platform. The platform powers simple, secure experiences that reduce business costs and empower users (consumers, workforce and things). Additionally, this latest platform update provides enterprises with cloud enhancements to minimize downtime and modernize…

Availability Simplifies Procurement of Ping Identity’s Workforce Solutions for Amazon Web Services Customers to Accelerate Digital Transformation Ping Identity, the Intelligent Identity solution for the enterprise, today announced the availability of its Workforce Identity Solutions in AWS Marketplace. These cloud-ready solutions enable enterprises to secure remote work and boost employee productivity by providing the ability to easily extend access across Software-as-a-Service (SaaS), legacy applications, cloud…

Portfolio Will Allow a Holistic View of Multiple Customer Identities to Deliver Exceptional Experiences Acxiom, the data and technology foundation for the world’s best marketers, announced the launch of Acxiom Real Identity, a new global identity solutions portfolio that allows a holistic view of multiple customer identities to improve customer insight and deliver exceptional experiences. “Acxiom has built its identity expertise over five decades and has established itself as a leader in identity solutions” Acxiom…

Ping Provides Cloud Your Way Identity Solutions That Accelerate Digital Business Initiatives Ping Identity, a pioneer in Intelligent Identity solutions, announced significant updates to the Ping Intelligent Identity™ platform, including improved support for DevOps, multi-cloud automated deployment, as well as secure user authentication experiences that are designed to safely eliminate the use of passwords. These new capabilities broaden Ping Identity’s solution reach across enterprise digital transformation efforts with…

TeleSign, a global leader in mobile identity, announced a new partnership with Bouygues Telecom. The partnership will enable Bouygues Telecom to protect its users from online fraud activities such as Account Takeover (ATO) through Sim Swap & Synthetic Identity fraud. “Having a partner who is able to help anticipate and mitigate new threat vectors is critical to protect our end users and to deliver the highest quality of service to them.” The European digital market has been observing disruptive innovation in recent…

Advanced Infrastructure Automation and Intelligence Capabilities Offer Seamless Identity Performance at Incredible Scale for the World’s Largest Sites and Apps Okta, Inc., the leading independent provider of identity for the enterprise, at Okta Showcase announced DynamicScale, a new high capacity customer identity offering that enables transformative scale for the largest businesses and the most highly-trafficked apps and sites on the internet, supporting traffic bursts and extended use of up to 500,000 authentications…

The Okta Identity Cloud Delivers Seamless Identity Experiences for a Professional Sports Innovator and a Rising Video Communications Brand Okta, Inc., the leading independent provider of identity for the enterprise, announced that Major League Baseball (MLB) and Zoom Video Communications, Inc. have successfully implemented the Okta Identity Cloud. MLB adopted Okta as the identity layer for its millions of digital users, while Zoom rapidly implemented Okta to securely consolidate application access for its growing…

Signal, the leading provider of real-time customer data onboarding and identity resolution, and Flashtalking, a global independent ad serving and ad management platform, announced a strategic integration that extends Signal’s Customer Identity Solution to Flashtalking’s independent ad serving and creative analytics capabilities. The partnership brings together leading providers of independent advertising and marketing technology, giving brands a comprehensive mechanism for delivering personalized dynamic creative…

Leading Identity Resolution Companies Sign Partnership to Extend Precision and Reach of People Based Marketing Drawbridge, the leading provider of identity management solutions, and LiveRamp, an Acxiom company and the leading provider of omnichannel identity resolution, have signed an agreement that gives marketers the ability to better leverage identity resolution across the open web. This partnership solidifies Drawbridge as one of LiveRamp’s preferred partners for probabilistic identity to extend and enhance the extent…

Allowing advertisers to seamlessly activate audiences through Semcasting AudienceDesigner on Stirista’s DSP AdStir Semcasting, creators of the patented IP, location and device-targeting Smart Zones technology, announced a strategic new AudienceDesigner (ADS) platform partnership with Stirista, a data-driven digital marketing solutions provider known for its identity solutions and authoritative data assets. Semcasting and Stirista have formed a partnership to combine their strengths and to further expand access to…

New partnership between Clever and Identity Automation addresses the mounting security and operational challenges districts face as reliance on technology increases Clever, the most widely used digital learning platform in U.S. K-12 schools, announced a partnership with Identity Automation, the leader in identity management for education, to launch a new solution, Clever IDM Enterprise by RapidIdentity. The new offering provides school districts with a comprehensive identity management platform, allowing them to…

Latest Award Further Distinguishes Amperity as the Only CDP With Patented Innovations for Driving Customer Centricity Amperity, the #1 enterprise customer data platform for consumer companies, announced that it has been awarded U.S. Patent 10,922,337 for “Clustering of data records with hierarchical cluster IDs.” This award is the fifth patent granted for Amperity’s core identity resolution and customer 360 technology, and further cements its platform as the only Enterprise CDP with protected innovations that help drive…

Full power of One Identity Manager and One Identity Safeguard are available via SaaS through the One Identity Cloud, enabling a cloud-based identity security strategy New offerings deliver cloud without compromise for IGA and PAM Cloud-based offerings to enable Zero Trust architectures One Identity, a proven leader in identity-centric security, announced the availability of new software-as-a-service (SaaS) identity governance and administration (IGA) and privileged access management (PAM) solutions that offer the full…

Compliance with SOC 2 Type 2 and ISO 27001 security requirements asserts dedication to building a privacy-first platform for the digital marketing ecosystem Tapad, the global leader in privacy-safe, cross-device digital identity resolution, announced today its completion of two key information security audits, necessary to attain its first Service Organization Control (SOC) 2 Type 2 certification; and maintain yearly compliance with its ISO 27001 certification achieved in 2016; demonstrating the company's ongoing commitment…

Onfido announced a new version of its award-winning identity verification and authentication service on Salesforce AppExchange, empowering Salesforce customers in financial services, insurance and trusted marketplaces to integrate remote identity verification and authentication into their existing workflows. Marketing Technology News: Validity Announces Expansion of Relationship with Microsoft Onfido Identity Verification In today’s climate, it is important for banks and insurers to expand their branchless experiences…