Mobile Marketing Powerhouse CleverTap To Lead Omnichannel and Retention Strategies During DX3 Canada Conference

CleverTap, a leading AI-powered customer lifecycle and user retention platform, announced it will outline the mobile and omnichannel marketing strategies that will define 2021 during the DX3 Canada Conference, the largest retail, marketing, and technology event in the country. CleverTap is hosting both a workshop, The Road to App Supergrowth in 2021 on March 2, and a panel discussion, Omnichannel - Beyond the Buzzword on March 4. In today's digital age, marketers need to find new and exciting avenues to reach their…

inRiver Launches Adapter for Magento Commerce to Drive Omnichannel Revenue

New Adapter Helps Teams Scale to New Channels and Marketplaces Faster inRiver, a solution that empowers organizations to deliver revenue-driving product information management (PIM) across every customer touchpoint, announced that they have launched a Magento Commerce Adapter that streamlines the integration of inRiver and Magento Commerce, part of Adobe Experience Cloud to help teams quickly and easily sell products across any channel or marketplace powered by Magento. Marketing Technology News: Seismic Appoints Donna…

inConcert Commended by Frost & Sullivan for Enhancing Customer Service with its End-to-End Omnichannel Contact Center Solution

The diversity of its solutions, customer focus, and deep customization help it fill the white spaces in the market and expand in diverse industries Based on its recent analysis of the European Contact Center-as-a-Service (CCaaS) market, Frost & Sullivan recognizes inConcert with the 2020 European Enabling Technology Leadership Award. Its keen understanding of market dynamics, customer demands, and industry Mega Trends has helped the company design a remarkable product portfolio and position itself as an industry…

ENGINE Launches Device Graph+, Powering Cookieless Solutions for CTV and Omnichannel Media

Big Data Platform Offers Digital Media Buyers Cookieless Solutions ENGINE, a global, full-service media and marketing services company, announced the launch of ENGINE Device Graph+, expanding its cookieless offering with a full suite of CTV and omnichannel media solutions, allowing for integrated planning and buying across CTV, mobile, display and video environments. ENGINE Device Graph+ combines proprietary data from ENGINE Media Exchange (EMX) and ENGINE Insights with multiple data partners across automatic content…

Peavey Mart Selects Kibo to Enhance Their Omnichannel eCommerce Experience

Canada’s largest farm and ranch retailer to support their national ecommerce site with new unified commerce platform Kibo, the leader in unified commerce, announced that Peavey Mart, a division of Peavey Industries LP, has selected the Kibo Unified Commerce Platform to power their recently modernized ecommerce site with help from consulting partner theturnlab. This platform will add in-store order fulfillment capabilities to their new site as well. The new peaveymart.com is currently in development, with a planned launch in…

CROSSMARK Announces New Leadership in Omnichannel & eCommerce

Digital Strategy & Growth Veteran Stephen Koven Joins Industry-Leading Sales & Marketing Agency CROSSMARK has named Stephen G. Koven as its new Vice President, Omnichannel & eCommerce, effective immediately. Koven has over 20 years of experience leading and implementing winning marketing and sales strategies, with extensive knowledge in eCommerce and Digital Marketing. In this newly created leadership role, Stephen will be responsible for all aspects of Omnichannel and eCommerce at CROSSMARK, with an emphasis…

Clinch Partners with Foursquare to Bring Enhanced Attribution Measurement to Omnichannel Dynamic Creative Optimization

Clinch is one of the First Companies to Enlist Foursquare Location Data with Creative Advertising Technology Clinch, the Personalization Everywhere company that provides cross-channel dynamic creative optimization (DCO) technology to the world's leading advertisers, announced a partnership with Foursquare, the most trusted independent location technology platform, to bring enhanced, real-time attribution measurement to omnichannel DCO. Leveraging Foursquare Attribution, Foursquare's industry-leading solution for…

UAE Based Omnichannel Retailer Danube Home selects Netcore for Best-in-class Marketing Automation and Customer Experience Delivery

Netcore strengthens omnichannel retail portfolio by adding Danube Home UAE Netcore Solutions, the leading global martech platform announced that Danube Home, UAE's leading omnichannel retailer has chosen Netcore's AI-powered Automation platform to power customer engagement and retention through automated and personalized campaigns through the platform. Danube Home has a diverse portfolio of over 50,000 products spread across multiple categories ranging from interior furniture and home décor, garden furniture, and much…

Tulip Launches Fulfillment and Curbside Pickup to Help Retailers Optimize Omnichannel Experiences

New Solution Offers a Full Range of Features Providing Flexible Fulfillment Options for Retailers Tulip, the leader in retail cloud-based mobile solutions, announced the release of their newest product, Fulfillment, to help retailers expand their capabilities to manage, track and deliver online orders directly from the store. With Fulfillment, stores can offer multiple delivery options to customers through Buy Online and Pickup in Store (BOPIS), Ship from Store, Reserve Online Pickup in Store, and Curbside Pickup.…

Mitto Launches Conversations, a Single Interface for Omnichannel Customer Communications

Conversations eases and streamlines two-way customer communications across a wide range of engagement channels without the need to integrate APIs Mitto, a leading provider of global omnichannel communications solutions, announced Mitto Conversations, a new solution that empowers brands to seamlessly and more efficiently manage omnichannel customer communications within a single pre-built, no-code platform. With Conversations, brands can facilitate rich, engaging and secure two-way conversations that build brand loyalty and…

Haptik Introduces Conversational IVR Solution to Enable Omnichannel Virtual Assistants

Haptik's Conversational IVR solution leverages the company's core AI platform to power virtual agents to naturally interact with customers via voice The solution has been built in partnership with Audiocodes, one of the world's leading voice gateway contact center providers This solution will reduce customer support call wait times and help businesses create better overall customer experience at scale Jio Haptik Technologies Limited, one of the world's largest conversational AI companies and a subsidiary of Reliance Jio…

Maintaining the Retail Omnichannel Edge in 2021

It’s that time of year again where we reflect upon the prior year and make informative predictions for the months ahead in order to adjust our business activities and refocus our strategies. Unsurprisingly, due to the nature of 2020’s events, just about every industry and business will be looking to 2021 with hope and optimism, as well as a strong sense of caution. And while the physical retail sector has been one of the hardest hit, ecommerce has experienced the opposite effect, but that’s not to say it has been…

A Necessary Paradigm Shift: How Conversation APIs will Deliver True Two-Way Omnichannel Messaging

Traditional assumptions about omnichannel messaging don’t cut it in today’s increasingly dispersed and digital world. Omnichannel messaging was originally premised on the question, “Where are my customers?” Now, with customers using such a variety of messaging platforms - text, RCS, social/chat apps etc, brands need to re-orient to answering the question “How do I effectively communicate with each customer — no matter the channel or channels— in an engaging, continuous and personalized way?” But with so many mobile channels,…

PROS Delivers Omnichannel Connectivity for Magento Commerce Merchants

PROS Connector delivers real-time consistent winning prices as part of their broader omnichannel strategy PROS, a provider of AI-powered solutions that optimize selling in the digital economy, announced the release of its PROS Connector for Real-Time Pricing, enabling delivery of real-time, optimized prices to Magento Commerce stores. Now, Magento Commerce merchants can easily connect their Magento Commerce stores to award-winning PROS pricing solutions to power an omnichannel buying experience for their customers,…

Solvvy’s Next-Gen Chatbot Platform Enhances Omnichannel Capabilities with Zendesk Sunshine

Solvvy, the next-gen chatbot and customer support automation platform, announced a partnership with Zendesk, Inc., and integration with the Sunshine platform. Solvvy now seamlessly integrates with Zendesk's open and flexible CRM platform, Sunshine, allowing Solvvy users to offer multi-channel support that spans communication tools like Facebook Messenger, WhatsApp, SMS, and other messaging channels that customers are increasingly using to reach out to businesses. Marketing Technology News: Unity and Snap Inc. Partner to…

Centerfield’s Dugout Platform Enhances Omnichannel Capabilities with AI-Powered Chat

Centerfield, a technology-driven marketing and customer acquisition company, announced the addition of AI-powered chat to its customer acquisition platform, Dugout. Centerfield optimizes millions of shopping experiences for the world’s leading brands. Dugout is now able to engage with customers via an automated chat experience that quickly understands shopping intent and enables a smooth handoff to a purchase via e-commerce, sales center or other channels. These advancements have boosted total sales and reduced costs…

Doxim Brings Accessible Documents to CCM Omnichannel Communications

Doxim, the leading customer communications management (CCM) and engagement technology provider serving financial and regulated markets, announced its comprehensive Doxim Accessibility solution, an integral part of the Doxim CCM platform, designed to support clients’ accessibility compliance initiatives. Ensuring that communications are accessible to people with disabilities is not only a moral imperative, it is also a legal requirement across North America. Transactional communications and documents, such as financial…

Ombori and Bambuser Enter Strategic Partnership for Digital Omnichannel Experiences

Partnership combines live streaming with seamless display and mobile experiences in public environments to delight visitors and build relationships with brands Interactive live shopping provider Bambuser and interactive retail technology company Ombori announce a strategic partnership to jointly launch the next generation of digital store experiences. For several years, retail has faced new challenges and changed at a rapid pace. As a consequence of the ongoing pandemic, that pace of change has increased dramatically,…

Lifesize Augments Cloud Contact Center Capabilities and Application Integrations to Deliver Enriched Omnichannel Customer Experience

Enhancements to CxEngage platform and integrations with industry-leading applications improve automation and intelligence, agent productivity, workforce optimization and reporting Lifesize, a global innovator of immersive enterprise communication solutions, announced a bevy of new features and integrations for the Lifesize CxEngage contact center-as-a-service (CCaaS) platform. Ranging from conversational AI to reporting capabilities, these enhancements enable contact center agents to be more effective in their work and…

Centro Further Automates Ad Serving and Analytics Workflow for Omnichannel Advertising with New Feature Set

Basis by Centro Gives Media Professionals More Control, Insight and Speed on Campaigns Centro, a global provider of advertising technology, announced features on its Basis platform to automate workflow on ad serving, analytics and more for omnichannel campaigns. The product upgrades improve speed of activation and campaign management for media professionals at brands and agencies. Basis by Centro is the industry’s most comprehensive, automated, and intelligent digital media platform—and the only software solution of its…